Nike Platinum: The Ad
Posted April 27th, 2005 by Erik J. Barzeski
The new Nike ONE Platinum ad is out. What will you see?
The new Nike ad is spreading in the airwaves, through your cable, and on the Internet (though it's not yet on NikeGolf.com).
The commercial begins with a black screen. White text appears that says "We gave you a wedge with more feel. You showed us what it could do."
Video of Tiger hitting his chip on the 16th at Augusta appears.
The black screen reappears along with the text "We gave you a ball with more control."
The video shows Tiger's ball rolling down the hill, crawling towards the hole, pausing, and then rolling gently, flashing the Nike logo for all to see.
The black screen and text reappear, saying "And you didn't center the logo?"
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Posted 27 Apr 2005 at 7:33pm #
We gave you a ball with more control...So where did your drive go on 17?
We gave you more control....so how come you only hit 57% of your fairways?
Posted 28 Apr 2005 at 2:37pm #
A terrific photo opportunity...I knew as I watched Tiger drop that putt at 16 that a commercial was not far behind!
Posted 29 Apr 2005 at 10:17am #
I knew this was coming. When that camera shot was on tv and you saw the ball so clearly, you had to know. The question is, how much did Nike pay Augusta for the rights?
Posted 29 Apr 2005 at 9:08pm #
This is my weekly Friday Link Binge where I comb the internet for good golf related links.
Posted 01 May 2005 at 8:30pm #
I just saw the ad in final-round action of the Zurich and it really didn't look all that good. In fact, I thought it was pretty weak.
Posted 02 May 2005 at 11:28am #
Bunches of links this week as they include sex appeal on the LPGA tour, golf video art, Kip Henley's diary and camera etiquette in China.
Posted 02 May 2005 at 12:51pm #
Totaly weak. typography sucked, and the piece was devoid of design. very un nike like.