I'd research the business model of TopGolf. (www.topgolf.com) Instead of simulators, it is a heated range with a bar area and the like. For a bay, they charge $40/hour during peak times. Bar area is a normal sized bar so it would be larger than you are imagining. We have 3 of these in the metro area (so far). Seems like a good idea though, especially in the northern areas. Good luck.