Cons: The spin around the greens
The Ball is a 3 piece designed golf ball with a tungsten core. The company is marketing The Ball as a ball where you will get all of the qualities of a distance ball without losing the feel/spin around the greens. The Ball looks like most other traditional golf balls with circular dimples. It has a snake logo with an arrow for the side stamp.
My first opinion of the ball was how hard it felt when I took it out of the sleeve. After practicing on the putting range for awhile it confirmed my first thought. I did not have the same feel with it as my normal ball, the Bridgestone B330 RX. The Ball gives me about the same distance as other balls I have played. They definitely have accomplished one of their claims in regards to distance. The Ball doesn't spin a lot off of the tee, which is something that I look for in a ball. The area I felt that The Ball fell short, was the spin/feel around the greens. I could not get The Ball to hold on any of the greens I was hitting to. During the course of my round I hit the middle of the green only to have it bounce right off of the back. By the end of my round I was taking 1 club less so that it would stay on the green. I also couldn't get the ball to spin or check up when chipping.
An area that The Ball excels in is its durability. The picture below is a photo of the ball after playing 20 holes with it. In those 20 holes I hit a cart path and a few trees and the ball showed virtually no damage. I would have played more holes with it but I wanted to take a photo of it and didn't want to risk losing it. The Ball takes a licking and keeps on ticking.
Overall, I think The Ball is an average golf ball designed for beginners and those who aren't concerned a lot about the performance of a golf ball. I would not pay more than 20 dollars for a dozen of these golf balls. I would however consider buying this ball if they can get it to perform better around the greens.