We launched two new sections today at naileditgolf.com (Preowned and closeouts) to our site and changed the layout... what does everyone think? Give me the good and the bad, thanks!
I'm just a little confused.
I think one of the things that worked to your advantage was that people felt that they had to buy the equipment before it was made unavailable, and the equipment could be made unavailable in one of two ways:
If #2 is no longer true, people aren't going to feel the need to snatch up the bargains immediately, instead opting to wait a little bit. You seem to have lost the "impulse buy" mental push that the old site had. The site now looks more like an inexpensive retailer of closeout clubs, and if the prices are going to be the same even after the day ends, what's the rush to buy anything?
If you plan to stick with this more laid back method, I think that the very least you should make the "deal of the day" a bit more prominent in some way.
And of course I could be wrong. :-)
Yeah, I gotta agree there, by sticking with only the deal of the day, people will feel more rushed to make the purchase. Of course, this doesn't do much to clear out the stuff you didn't sell out of.
On the home page, maybe do away with the Hot 5 on the left side and make the home page only contain deal of the day and the right side nav bar? Then have the Hot 5 on the left side on the cat/Closeouts_50.aspx page.
I guess another option might be when you sell out of one deal of the day, bring back one of the items you have back stock on. Or periodically try to clear it out in the same fashion as a woot-off.
Then perhaps it might be nice to make that clearer on the daily deal? Really get people to make a decision quickly. You want impulse buyers, not buyers who consider waiting. I think...
I was going to say, yeah, that's how Woot-Offs work, right.
I think he said that the cost goes up when the item is no longer the deal of the day. I've proposed he make that more obvious to give the user incentive to buy quickly.
Hi Cody, great site. I didn't see what it looked like before today but I really like it's simplicity and clean navigation. Like others noted above, increasing the price on a product on leftover stock after a Daily Deal is just fine. I agree with Iacas, that you need to make that a bit more clear.
Again, great site, I'll be shopping with you on my next purchase.
Thanks for all the input, the deal of the day is our main objective... we just wanted to give customers another option but we do have a good idea of what our next steps are going to be thanks to all the feedback from our customers and the sandtrap so look for those updates as soon as tomorrow... Also on the tracking... obviously things are crazy over here right now with the launch of the new site so they are taking about 24 hours to respond to emails but they will get back to you, thanks everyone for your help
I'm still waiting on tracking information from my order, and in four attempts to contact the site via email I have had 3 messages sent back, and one sent to email@example.com has not been acknowledged. . I realize you are switching over to a new site, but I'm curious why I can't get any messages through. I know you said they are taking 24 hours to respond to emails, and that's fine, but I can't get any emails delivered for anyone to respond to. Can you please give me an address to send an email to that will work? In addition to the one listed above, I have had messages returned from the following: