So I'm getting back into the game and just bought my new gear. A few days ago I went to the local shop and looked at the balls and got kinda intimidated. Thinking (probably incorrectly) that "its just a ball" I bought some of the lower priced Titleist balls because (a) I've heard of the brand, and (b) they where the cheapest on the shelf.
Yesterday I visited the shop and overheard one of the sales guys talking to some dude about balls, and they were having a spirited discussion on what balls to choose. After listening to them, I started to think "balls do matter". So my question:
As a beginner and high handicapper, is there a certain type of ball I should gravitate towards? Frankly, I have no idea, as I thought that with respect to balls, you just pay for branding. Is this true? If not, can some people here recommend some ball brands for me?
Thanks in advance.