Re: Brand Loyalty
I'm not brand dedicated, but am loyal to brands that make what I like. For example, I like Cleveland wedges, and when I add a new wedge I want it to be the same as the others. The same with my hybrids. I have a 2 hybrid and wanted a 3 - so I purchased the same exact club.
I only play Nike One balls, buy FJ gloves & shoes because I have found they fit me well.
I have been unloyal to brands as well. I used to only play Taylor Made drivers until I purchased a burner bubble that turned out to be a horrible club. As a result, I didn't purchase a TM club for 15 years. I bought a tour burner this week and am not yet sold on it. For $130 I can't complain, but it hasn't been too impressive yet. Time will tell.
I also do not like several brands - Callaway seems to make cloddy equipment for high handicaper (IMHO), Nike is too gimicky with their technology, Cobra just doesn't impress me.