Over the last handful of years, one of the biggest trends in the golf industry has been the creation of equipment fit to the needs of the golfer using this. Obviously, where this is most evident is with drivers, where through the use of technologies like moveable weights and adjustable shafts, the golfer can fine tune the club to their swing. Wedges are now starting to follow suit. While there are any wedges with an adjustable shaft or a movable weight (yet) more and more companies are offering a greater variety. Instead of just four or five loft options mixed in with a couple of bounce options, companies are going to more lofts with a greater variety of bounces and grinds.
It seems more and more nowadays that the landscape of golf equipment is changing. Where there used to be fairly distinct categories of clubs meant for certain skill levels (blades and cavity-backs, players irons, game-improvement, and super game-improvement, etc.), clubs are designed now to benefit and appeal to a broader range of golfers. Equipment manufacturers have found that even better players appreciate additional forgiveness in their irons while less skilled players can still use workability and good feedback on mis-hits, just as long as they don't come with significant loss in distance or accuracy.
Callaway's newest flagship iron, the Apex CF16, is blurring the lines once again. As the first forged irons to feature Callaway's Cup 360 technology, it blends the characteristics normally found in a game-improvement iron with those of a forged iron. The Apex name has a long history of being top of the line in forged irons and the previous Apex offering, the 2013 Apex irons, lived up to the standard. With the CF16s, Callaway sets the bar even higher by pushing the limits of speed and distance out of an iron while maintaining the same high level of precision that Apex is known for.
Does it live up to the hype? Can Callaway have it's cake and eat it, too? Read on, to find out.
If you watched any of the AT&T Pro Am at Pebble Beach this year, you'd have noticed that all of the TaylorMade Staffers were wearing the same hat with "FAM1LY" across the front and M2.19 on the side. That is because on February 19th (Friday), TaylorMade will be completing the M Family of Clubs with the M2 series. Unlike how the R11 replaced the R9 or the Titleist 915 series replaced the 913 series, the M2 is an addition to the current line up rather than being a replacement. The M2 series of clubs is composed of a new driver, fairway woods, and irons.
After a couple of quiet months that led some on the Sand Trap to speculate that the company might have gone under, TRUE Linkswear has announced their newest shoe. A favorite among many for their ultra comfortable shoes, TRUE shook up the lineup last year with the introduction of their first spiked golf shoe. Regardless of spikes or no spikes, the focus for TRUE has always been to create golf shoes that help golfers enjoy walking. With features such as a zero heel drop to being waterproof to being super lightweight, TRUE continually produces some of the best shoes (not just golf shoes) available. Now, seven years after the company started, they are continuing in their mission of helping golfers enjoy the walk with their new TRUE elements hybrid golf shoe.
The 2016 Olympics are fast approaching. It will be here before you know it. I get the sense that most golf fans couldn't care less. We have so many events to look forward to — mainly the four majors - and oh yeah, if that guy Tiger Woods ever comes back, that it's difficult to find a spot in our minds for an event about which we don't know much.
In some sports the Olympics are at the pinnacle. In track and field, swimming, and a number of others, winning gold at the Olympics means you are the undisputed king of that sport. For some others — boxing, for example - it is place where the up and comers can show off their skills before making it into the professional ranks. Sugar Ray Leonard and Floyd Mayweather, Jr. are the first the comes to mind for me.
Anybody that follows the golf equipment world at all knows that PING has essentially two major product lines, the i series and the G series, and 2016 is a G year. Like the company did with the i series last year, the number has been dropped from the name, so what would have been the G35 is just the G. Like previous iterations of the G series, the one for 2016 is an entire family of products including three new drivers, fairway woods, hybrids, crossovers (utility club), and irons. Read on to get all the details.
Titleist has updated their AP1 line with the new 716 AP1 irons as their longest, most forgiving iron ever. The new 716 AP1 design has an unsupported face made of heat treated 17-4 stainless steel that provides more flex for faster ball speed. More high density tungsten in the toe than previous models lowers the center of gravity, improves MOI and increases launch angle. The 716 AP1 line includes a new high launching True Temper XP90 staft. Let's take a look and see how it performs.
The model for a retired golfing superstar has been set. Jack Nicklaus and Arnold Palmer have written what I would call the perfect book on how to do better in your retirement than in your actual career. Now it is Tiger's turn.
I am not certain that we can agree that Tiger's career is completely over, but his days of being a dominant force in the game are over. He is now giving interviews in which he says everything right up to "I am retiring." I can understand the urge to spend time with his kids. Right now with his injuries and how he has played lately they probably bring him ten times the joy of anything golf-related. Add to this, his relationship with his father was so strong, he likely wants to mimic that relationship with his kids. His father was a teacher and now Tiger likely feels the urge to teach his kids as he was taught. Good for him.
TaylorMade introduces its first multi-material driver, the M1 Driver, with a carbon fiber crown and new T-Track adjustable weight system. The carbon fiber crown allows TaylorMade to shift even more weight lower in the head for a lower center of gravity. The T-track's tungsten weights provide independent positioning to change both spin and flight. Let's take a look at the new driver and how it performs.