"Strong enough for a man. But made for a woman." The classic slogan for Secret deodorant may also apply to the new HX Pearl golf balls from Callaway Golf. The company has a long history of making clubs for women under the Ladies' Gems umbrella, and recently marketed the ultra-game improvement GES set toward women.
Now Callaway is turning their design attention toward what women want in a golf ball. I'm certainly no expert on what women want (I still can't believe my wife didn't like the table saw I bought her for Mother's Day), but I'm pretty sure they're looking for more distance off the tee just like us fellas are. Is the HX Pearl going to be a gem for ladies who dig the longball?