Titleist has ruled the “premium ball” roost since, well, since there was a roost to be ruled. In the pre-Tiger era, I remember seeing advertisements that said “The last 47 U.S. Opens have been won with a Titleist ball” (or something like that). Eventually, Tiger and his Nike R&D chums managed to put a stop to that streak, but Titleist still owns darn near 85% of the premium ball market, leaving Callaway, Nike, Bridgestone, and others to pick up the scraps.
Today, a new player officially enters the market: TaylorMade. We covered the launch of TaylorMade’s “Tour Preferred” line of golf balls in several articles (here, here, here, and here), and since then we’ve been playing with both the TP Red and the TP Black.
Here, finally, are our exhaustive thoughts on the newest challenger to the throne the Pro V1 built.