Titleist, as it has done every other year for the last few years now, is updating their driver offering with the release of the 913 series of drivers. Like the 910 series, there will be two different models – the larger, more forgiving D2 and the smaller, more workable D3. Also coming back is the SureFit system which allows the golfer alter the loft and face angle of the club. While there are a lot of similarities between the 913s and the 910s, there are a lot of new features as well.
Titleist Unveils the New 913 Drivers
Titleist’s soon-to-be-released 913 drivers offers the company’s fastest face, increased forgiveness, and five different stock shafts.
If one pays enough attention to the golf world, and more specifically the equipment industry of the golf world, it is easy to see that there are numerous trends. For example, one such trend is an increase in the use of belly and long putters. Keegan Bradley was the first player to ever win a major using one and now three of the last five had one in the bag for their major victory (Bradley, Simpson, Els). Another trend is the increased focus on speed that companies now have. We have seen companies creating lighter drivers for a good while now and the idea behind it is that the faster the club can be swung the further the ball will go.
Since Nike burst onto the golf equipment scene roughly a decade ago, they have been one of the more forward-thinking, technologically advanced companies around. They were among the first manufacturers to introduce square drivers with their SasQuatch line and jumped into the adjustability game early on with the original version of the Str8-Fit hosel.