The PGA of America announced Joe Steranka as chief executive officer Wednesday. Steranka, 47, will become only the second CEO to serve The PGA of America following the retirement of Jim Awtrey. Awtrey, the longest tenured CEO among America’s leading golf associations, served the PGA 19 years. Steranka joined the PGA of America in 1988 as as Director of Communications and Broadcasting and has served as Managing Director of Communication and Broadcasting since 2003.
He has a vast experience in the business aspect of professional sports. Before his 18 year tenure as a broadcast executive for the PGA, Steranka worked in the marketing department for the NBA’s Washington Bullets (currently the Washington Wizards), as a public relations representative with the Cleveland Cavaliers, followed by a stint at the renowned sports management firm of ProServ in Washington, D.C.
“The PGA of America marks a new chapter in leadership with Joe Steranka stepping forward as our chief executive officer,” said PGA of America President Roger Warren. “Since he joined The PGA of America, Joe has developed an exceptional track record in creating and marketing a wide variety of programs and services for PGA Members and the golf industry. He has established invaluable partnerships within the golf community and the sports business and television worlds. Most importantly, he has a dynamic vision for the future of The PGA and our leadership position in the game and business of golf.”
Steranka will be introduced at the Association’s 89th Annual Meeting in Scottsdale, Arizona on Nov. 1.
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