TaylorMade TP Ball Launch: On the Range Video

This video takes you onto the driving range with Dean Snell and Sergio Garcia for the introduction of the TaylorMade TP golf balls.

TaylorMadeWe’ve told you about the new TP Balls from TaylorMade. We’ve shown you the reveal video. We’ve told you what it’s like to be there and we even produced a special-edition podcast. Now it’s time for the final piece, the video from the driving range last Monday morning.

The video largely features Dean Snell talking about the development of the TP Red and the TP Black. He begins by talking about the TrackMan system TaylorMade uses to analyze launch and flight data. He talks about the problems they had to overcome in getting pros to switch to the TP balls. You’ll also see Sergio’s, uhh, “unique” ball stamp. In the end, Sergio hits two drives – one with his old ball and one with the TaylorMade TP Red.

Throughout the video you’ll catch a glimpse at some of the private jokes and the lighthearted nature of the whole event. Enjoy.

Srixon: Japanese Powerhouse Slowly Emerging in U.S.

A giant Japanese ball and equipment maker with a strong following in Asia and the Europe begins to make its presence felt in the U.S.

Bag DropIf you’ve played golf for any length of time – like in the past 70 years – and played a ball other than a Titleist or Top-Flite, you may very well have played a ball made by Sumitomo Rubber Industries. Never heard of them? Well, neither had I until this winter when hanging around my clubmaker’s shop wishing it were spring, I spotted an unusual-looking iron – a demo forged 6 iron my clubmaker had picked up at the PGA Show.

It was the Srixon I-506 model and it prompted a lot of web surfing and, ultimately, big changes to my bag.

Volume Fifty-Four

This week, a hodge-podge collection collected while I watched the 2006 Masters.

Hittin' the LinksThe Masters has concluded, and Phil sits alone at the top of the leader board. I don’t know about you, but I really think they need to move the jacket ceremony out of Butler Cabin and onto the 18th green or something else. It just seems so awkward watching the whole scenario play out. I’d also love to know what Tiger was thinking as he slipped that coat on Phil.

In any event, this week’s links are a hodge-podge collection of all sorts of things I’ve found as I watched The Masters in tireless fashion. If you guys have any feedback that you’d like to share, I’m all ears.

Sweet Repeat: Phil Mickelson Captures his Second Masters

Phil Mickelson won his third major thanks to his superior and unchallenged play.

Well, Phil Mickelson finally knows how to close out in majors. Gone is the swashbuckling Phil of old, swapped out for a new safe-playing nearly bogey-less model. Phil was unwavering down the stretch at the Masters, playing nearly flawless golf on the way to his third career and second consecutive major. Speaking of the second consecutive major, there has been much talk of a Phil Slam with him having to win only two more majors in order to match a feat only Tiger has achieved. However, Lefty claims that hasn’t even entered his mind as he plays one shot at a time.

‘I Am a Golfer’ TV Ad Debuts

I am a golfer. We’re all golfers. TaylorMade’s new ad seeks to drive that point home.

TaylorMadeTaylorMade’s new ad – introduced Sunday evening at the TP Ball Launch, is called “I am a golfer.” You’ve likely seen the TaylorMade ads in recent publications, but this 60-second video debuts today worldwide.

The ad features the voiceover of U.S. Ryder Cup Captain Tom Lehman, who upon reading the script and seeing the video the first time, got chills. The part about “I still feel my dad’s hands teaching me to hold a club” was especially touching, TaylorMade CEO Mark King told reporters.

You can view the ad here.

Tom Watson

One of the PGA Tour’s all time greatest players, Tom Watson compiled an amazing record in only a few short years. He won his eight majors in eight years and added some of golf’s greatest moments.

ProFilesThe road to excellence and success naturally takes one through difficult experiences. Tom Watson has walked that road before on and off the golf course. “If you want to increase your success rate,” said Watson, “double your failure rate.” I suppose thats what we fans have the hardest time understanding sometimes. Examples abound: Phil Mickelson was once “the best player to have never won a major,” Tiger Woods went through his “slumps,” Greg Norman had his epic meltdowns, and Tom Watson was once thought of as a “choker.”

Tifosi Optics Sunglasses Review

Tifosi Optics makes golf-specific sunglasses with interchangeable lenses for customized performance.

tifosi_logo.jpgAre you the sort of person who has multiple pairs of sunglasses laying about? One in the car, one in your briefcase, one in your jacket pocket. And, hopefully, one in your golf bag (in case you haven’t heard, prolonged exposure to the sun is bad for your eyes. Got it?).

Tifosi Optics is a sunglasses manufacturer that would like to streamline your sunglasses setup with a nifty interchangeable design that makes each pair of the company’s shades a triple threat. Does that make the Tifosis three times as good as other sunglasses? Read on to find out.

Golf Talk Special Edition: The TaylorMade TP Golf Ball Launch

TaylorMade has a new golf ball, and we’ve got commentary, TaylorMade CEO Mark King, Sergio Garcia, our initial on-course impressions, and a whole lot more in this special edition podcast.

PodcastLast weekend, Donald MacKenzie and I had an opportunity to head to Greensboro, GA and the Reynolds Plantation to attend the TaylorMade‘s launch of their new TP golf balls.

We’ve covered this ball launch thoroughly this week, starting with a Sunday night edition of Donald’s The Bag Drop entitled TaylorMade Gets Back in the Ball Game. We followed that up yesterday with TaylorMade’s product “reveal” video as well as an inside look at a major golf product launch.

And we’re not done yet. As of today, subscribers to our podcast feed (see right-hand column for subscription links) will find a Special Edition Podcast that covers the TaylorMade ball launch from every angle. If you’ve not subscribed to the feed (and now is as good a time as any to do so!), you can also download the podcast (.m4a, 29:22, 7.33 MB) separately. Subscriptions are free.

My Masters Moments

Every true golf fan loves the Masters. Some of my favorite golf moments are from watching the events unfolding in Augusta.

The Numbers GameThere are a lot of great Masters moments. When I was growing up and starting to play and appreciate the game a bit, the scenes at Augusta were the ones that stood out. I wanted to take some time this week to look at the moments I remember most vividly… and some of the numbers behind them.