In many ways, picking a wedge can be extremely similar to picking a putter. While the designs don’t vary quite as much (there are no mallet wedges), still there is a great deal of personalization and customization that is available to golfers today.
When I look into golfers’ bags at their wedges, I very often see one of two scenarios. One is what I would describe as a pot luck of wedges. One wedge won at a tournament, one they bought when they lost one on vacation, really, no rhyme or reason to the selection. The second scenario is an off-the-rack set of two to three wedges made by a brand name club manufacture which may or may not (usually not) have been fit for them.
The reality is wedge fitting is important. Because of the customization, mainly the bounce and flange design differences, one wedge might be better for you based on your swing over the one you’d otherwise be tempted to pick off the rack. A great deal of craftsmanship goes into a wedge. Golfers should pay more attention.

What a time to be a golf fan.
As a child I can remember wanting to be a professional baseball player. My mom told me that being a professional athlete was hard. Really hard. She told me to imagine filling a football stadium full of kids my age, and then selecting the one kid who was going to be a professional baseball player. The rest of us… we were going to be doing something else.
Jason Day outlasted the best field in golf to take home the crystal at the Players Championship, shooting a Sunday 71 to cap off a dominant week. Day opened with 63-66, and didn’t take his foot off the pedal, even as the conditions worsened over the weekend. The win at TPC Sawgrass is Day’s seventh in his last 17 tournaments.
