In the first part of this series, we took at look at the Big Three: Acushnet, Callaway, and TaylorMade-Adidas. This week, we look at a trio of companies jockeying for position and the chance to make the jump to join the Big Three atop the industry. I call these companies the Next Three, and they are Cleveland, Nike and Ping.
Your Guide To OEMs, Part 2
The golf equipment business is a crowded, cutthroat place. To help you make sense of it, I’m giving you my interpretation of how the top companies in the biz relate to one another.

I hate waiting. I can’t imagine what these guys are thinking having to wait overnight to finish their rounds at the PGA Championship. Waiting will only hurt Tiger’s chances of winning. Do you think he really believes he stands a chance? I don’t. I think -5 will win it.
Golf can be broken down into all sorts of things – wrist cock, spine angle, short game, long irons, trouble play, mental aspects, rules and their benefits and penalties, and so on. For this week’s Trap Five, we’ve broken the game of golf into five main areas – the mental game, iron play, chipping/pitching, driving, and putting – and ranked them in order along with the single best tip we can think of to help you with that aspect of the game.
Retief Goosen has the perfect demeanor for both golf and poker. Getting a read on him is not unlike looking at a book written in Sanskrit. His emotions don’t run too high or too low. His steady-as-it-goes approach that has paid him dividends in golf.
This year’s PGA is being held at Baltusrol. The numbers are already rolling in. 7,392: The longest par-70 in PGA Championship history. 500: Two of the par fours will be longer than this. 647: The length of #17… which happens to be 17 yards longer than it was in the 1993 US Open.