New releases on their way from Titleist, Srixon and Odyssey, plus a few items you can take advantage of right now.
Over the last handful of years, one of the biggest trends in the golf industry has been the creation of equipment fit to the needs of the golfer using this. Obviously, where this is most evident is with drivers, where through the use of technologies like moveable weights and adjustable shafts, the golfer can fine tune the club to their swing. Wedges are now starting to follow suit. While there are any wedges with an adjustable shaft or a movable weight (yet) more and more companies are offering a greater variety. Instead of just four or five loft options mixed in with a couple of bounce options, companies are going to more lofts with a greater variety of bounces and grinds.
Last year we saw the relaunch of one of the most storied golf companies, Ben Hogan Golf. The company took a unique approach; instead of offering traditional iron sets 3-PW or 4-GW they decided to offer the clubs every single loft from 20° to 63°. The initial offering from the company was comprised of a single set of irons, the Fort Worth, and the TK Wedges. The clubs, and especially the irons, were designed with a better player in mind, and now the company is expanding its offerings to include irons that are a bit more forgiving as well as the introduction of hybrids to the lineup.
If you watched any of the AT&T Pro Am at Pebble Beach this year, you'd have noticed that all of the TaylorMade Staffers were wearing the same hat with "FAM1LY" across the front and M2.19 on the side. That is because on February 19th (Friday), TaylorMade will be completing the M Family of Clubs with the M2 series. Unlike how the R11 replaced the R9 or the Titleist 915 series replaced the 913 series, the M2 is an addition to the current line up rather than being a replacement. The M2 series of clubs is composed of a new driver, fairway woods, and irons.
After a couple of quiet months that led some on the Sand Trap to speculate that the company might have gone under, TRUE Linkswear has announced their newest shoe. A favorite among many for their ultra comfortable shoes, TRUE shook up the lineup last year with the introduction of their first spiked golf shoe. Regardless of spikes or no spikes, the focus for TRUE has always been to create golf shoes that help golfers enjoy walking. With features such as a zero heel drop to being waterproof to being super lightweight, TRUE continually produces some of the best shoes (not just golf shoes) available. Now, seven years after the company started, they are continuing in their mission of helping golfers enjoy the walk with their new TRUE elements hybrid golf shoe.
Anybody that follows the golf equipment world at all knows that PING has essentially two major product lines, the i series and the G series, and 2016 is a G year. Like the company did with the i series last year, the number has been dropped from the name, so what would have been the G35 is just the G. Like previous iterations of the G series, the one for 2016 is an entire family of products including three new drivers, fairway woods, hybrids, crossovers (utility club), and irons. Read on to get all the details.
If there was ever a company that sticks to a pattern, that company is Titleist. Over the last decade or so, the company has got into a habit of releasing drivers and woods one year, and irons the next. This year, we get the new irons, as well as new hybrids and utility irons. Like normal, there will be a total of four new sets of irons; the 716 MB and CB as well as the 716 AP1 and AP2. There are also two new models of hybrids, or for those that would rather a more iron-like look at address, a utility club. No matter what your skill level, Titleist should have something that will fit your game well.
TaylorMade, as we all know, is a company that makes release after release. Recently, @boogielicious was able to attend the TaylorMade event in Connecticut where the company unveiled their new driver, fairway woods, and irons and he asked about this issue. The response was surprisingly straight forward. The company sees itself as a leader in golf technology and likes to get the latest and greatest out as soon as possible, rather than sit on it. At times, that can make the company seem a bit gimmicky, but they don't care.
With the new set of clubs, TaylorMade seems to have put to bed the popular "R" series. In its place, there is now the M1 driver and woods. The company also continues to build upon their face slot technology with the new PSi irons. Read on to get the details on the new clubs.
Over the last handful of years, PING has followed a fairly predictable pattern of releasing the new "i" series iron one year followed by the "G" series the next. This has pretty much been their pattern since the i10/G10. This time around, the company is shaking things up with the new i and GMax irons. Both sets feature new technologies and should help add distance and accuracy to your bag. On top of the two new sets of irons, the company also announced the Glide ES wedges.