Nike Platinum: The Ad

The new Nike ONE Platinum ad is out. What will you see?

Nike PlatinumThe new Nike ad is spreading in the airwaves, through your cable, and on the Internet (though it’s not yet on NikeGolf.com).

The commercial begins with a black screen. White text appears that says “We gave you a wedge with more feel. You showed us what it could do.”

Video of Tiger hitting his chip on the 16th at Augusta appears.

The black screen reappears along with the text “We gave you a ball with more control.”

The video shows Tiger’s ball rolling down the hill, crawling towards the hole, pausing, and then rolling gently, flashing the Nike logo for all to see.

The black screen and text reappear, saying “And you didn’t center the logo?”

Sports Bloggers Live

Stacy Solomon talks about Ryan Moore on Sports Bloggers Live. Check it out.

Sports Bloggers Live

Last night, Stacy Solomon proudly represented The Sand Trap on Sports Bloggers Live. After following up with Tubby from Putts from the Rough (and his lovely “Els/Garcia” Masters picks), Stacy got the chance to talk about the amateur Ryan Moore:

Ryan Moore has a future. He will definitely be seen as a leader. As all beginners on Tour do, he’ll be surprised at the level of competition. It’ll take him a few months or a year to get his “sea legs.” I think he’ll break through and have his moment in the sun and win a major. He seems to feel comfortable at The Masters, so that might be his tournament.

You can listen to The Masters segment here (RealPlayer required) or visit sportsbloggerslive.com to listen to the whole show. Stacy appears at about the 48-minute mark.

SBL is recorded every Monday at 7pm ET.

Want More Golf? Turn Up Your Radio

“Golf on the radio” used to sound about as exciting as “watching paint dry.” But thanks to XM radio’s new golf plans, there are some interesting new developments over the airwaves.

XM RadioYou’ve probably read about the recent flurry of sports-related signings by the two big satellite radio networks. XM has Major League Baseball, but is going to lose NASCAR to its rival Sirius, which already has the NFL and NBA. How has XM hit back? By adding golf to its menu. So when you’re done getting crunked up with Lil Jon, you can get your groove on with PGA Tour-sanctioned radio, 24-7 style.

Big Break III Episode 1: Tasha Tossed

Tasha Browner can’t stand the heat and is promptly booted out of the kitchen after blading a pitch.

Big Break IIIThe women of Big Break III spent last week being wined, dined, and flown, boated, and trucked across the country, from Orlando, FL to Williamsburg, VA.

In this week’s show, the glitz and glamour came to an end: someone was going home.

The Green, by Troon McAllister

The book is a fantasy disappointment through and through.

Despite what the glowing reader reviews found on Barnes & Noble and Amazon.com lead me to believe, The Green, by Troon McAllister, is a disappointing book at best.

The story is narrated by Alan Bellamy, “Player of the Year” and Ryder Cup captain. After being defeated for $20,000 by a public links hustler named Eddie Caminetti, Bellamy names Caminetti the 12th man to the US Ryder Cup team. Heavy underdogs this year, the US team members witness Eddie’s play and agree to pay him $100,000 if he helps them to win or keep the Cup.

The first page promises that things eventually go “haywire,” but the expectation remains sadly unfulfilled throughout the book’s 289 pages.

Big Break III Begins Tonight

The Big Break III is here! Hot chicks and sticks – what more could you want? How about stiff competition and catfights? We shall see!

This is just a quick reminder: The Big Break III premieres tonight on The Golf Channel. Hosted by Vince Cellini and Stephanie Sparks, and with women instead of men, this season of The Big Break looks to be an interesting departure from the Lesley Swanson/Rick Smith/men mold of the first two seasons.

Check our previous article on The Big Break III, which takes place at Williamsburg, Virginia’s Kingsmill Resort.

Trajectile Dysfunction

If you suffer from trajectile dysfunction, Cleveland Golf is here to help.

Trajectile DysfunctionHave trouble getting it up? Cleveland can help. Cleveland has put together a marketing campaign for men who suffer from “trajectile dysfunction.”

The ad campaign was kicked off on the Web at a few weeks ago at trajectiledysfunction.com and is now hitting television screens across the country (particularly in homes with The Golf Channel). The campaign, which plays off of Viagra, Cialis, Levitra, and countless other pills for men who have trouble “hitting their woods,” is an attempt to draw attention to Cleveland’s Launcher 460 Comp, a composite-crown driver being played by a man who’s “risen” to the top of the world golf rankings, Vijay Singh.

If you’re not satisfied with your ability to “go long,” Cleveland Golf is looking to help.

“The Sweetest Game” by Cal Brown

A book about “Playing Golf By Your Better Instincts.”

Sweetest GameI was over at Barnes & Noble a couple of months back and, like a true fanatic, was perusing the golf section and I came across a book I had to take home. “The Sweetest Game,” by Cal Brown is a collection of anecdotes that serve to instruct and humor anyone who loves the greatest game.

In his chapter, “Golfers Are Born Losers” Brown quotes the proverb that says: “God gave us music that we might pray without words” and goes on to say, “The Scots gave us golf that we might suffer without guilt.” Everyone who has played golf for any length of time knows what Brown is talking about and that is what makes this book so much fun. It’s golf in the raw – the struggles of the greatest players in history as an example for the weekend hack.

Tiger’s Broken Camera, Explained

The rumor about Tiger hitting the camera is rumor no more: conclusive proof and shots of the damaged gear.

Nike AdTiger breaking the camera in that Nike commercial is all the buzz these days, and we’ve got more for you: a clip from “Inside the PGA Tour” featuring the director, Tiger, and some lovely footage of what a striped 3I from the Tiger can do to a piece of expensive glass.

Click here to play the commercial (8.8 MB, QuickTime MPEG-4 video).

Rumor has it that on the first take, they told Tiger to hit the ball a foot or so over the camera. He hit it about four inches above. From sixty yards away. That shot wasn’t quite good enough, so on the second take, they told Tiger to hit the camera.

It is rumor no more. Check it out.

P.S. Be sure to also check out our forum after you’ve checked out the video.