Despite the brakes periodically applied by golf’s ruling bodies, clubs and balls have been constantly evolving as new materials, technologies, and designs deliver better performance.
Now that hybrid clubs have become standard issue in the bags of most amateurs and professionals, a movement has begun to create fully integrated irons sets that meld perfectly in loft and feel from the short irons through the mid irons and into the hybrids.
And, according to at least one industry leader, it’s a movement not just aimed at seniors, women and slower swingers.
I recently had the chance to hear a presentation by Chip Brewer, the president and CEO of Adams Golf, on his company’s bid to use their hybrid niche leadership to grow their sales with integrated iron sets for every caliber of player. What he had to say was so interesting I thought I’d share it with you in this week’s Bag Drop…
Continue reading “Betting on a Revolution in Iron Set Makeup”
The U.S. team may have 
The season is coming to a close with only three full-field events remaining before the PGA Tour world goes into hibernation, but that doesn’t stop Hittin’ the Links from pressing on!
Let’s face it: the average American male golfer’s handicap is 16; the average female handicap is 29. There are a lot of us who can use all the help our equipment can give us.
With over 580 golf courses to choose from in Minnesota, course owners have to work hard to attract golfers with an attractive layout, good maintenance, and quality service in order to fill their tee times and turn a profit.
Over the last two seasons, I have tried on two occasions to work a set of Titliest irons into my bag. The results left me feeling a bit like a modern-day (and male) Goldilocks. One set – the Forged 690.CB – was too hard to use. They were a great set of irons that looked great, but were a bit too demanding for my 10-handicap skills. Another set, the 
The Ping/Golfweek Preview is in the books, and that means college golf is officially in full swing. Congratulations are in order for the Florida Gators for winning the team portion. Billy Horschel, a Florida Gator sophomore, shot a final-round 63 to take home the individual honors as well. There goes my original prediction of Florida being young and untested.
You might be surprised to see who is above 100 on the PGA Tour money list. 2006 has been a memorable one on Tour with another career defining year for Mr. Woods, a career most-embarrasing-moment for Phil, and a slew of first-time winners.