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“Since our top priority is product quality, we do not approve of the re-used business model,” said one executive at a top company who asked not to be named. “The difference in performance of a ball directly from the factory compared to one that has been subjected to severe weather and water conditions can be significant. Therefore, we don't think consumers who want quality and consistency are well served with re-used balls.”
“All golf balls will lose distance if they have been submerged in water for months,” said Steve Ogg, vice president of golf ball research and development for Callaway Golf.
Of course a golf company executive will say that, they want to sell more golf balls. The quote from Golf Channel doens't help much either because who funds the Golf Channel? Manufacturers' advertising dollars. It is the same as car manufacture's recommending oil changes every 3000 miles, they want to sell more oil. I follow those guidelines on my Corvette Z06 (I also clean my clubs after every round), but I haven't changed the oil in my 140,000 mile Jeep Cherokee in 4 years... it's still running strong too. Think about the company you work for, everything is about sales, how do you increase them? Sell more. If people are using re-cycled balls then they aren't buying new ones. I'm not saying that they don't degrade over time, but not to the degree they lead consumers to believe. Balls that sit at the bottom of a lake for years are crap. But purchasing mint, or AAAA quality balls can save you a fortune. I get recycled pro v 1's AAAA rated from lostgolfballs.com and they perform just like the new ones and it saves me a bundle. I believe my eyes, not what some executive that is trying to sell more balls says.