How Jordan Spieth's Masters Victory Can Affect His Endorsements

[billchao]

http://www.golfdigest.com/blogs/the-loop/2015/04/heres-how-much-money-jordan-sp.html

Quote:

Tiger Woods was No. 1 in the 2015 GD 50 money list with $54.5 million; Phil Mickelson No. 2 at $50.7 million; Rory McIlroy No. 3 with $49.2 million and 85-year-old Arnold Palmer No. 4 at $40 million. No. 5 was Jack Nicklaus with $22 million.

By slipping on the green jacket, Spieth will almost certainly leapfrog Nicklaus and 10 other players into that spot right behind the big four with off-course money alone nearing $20 million.

The victory for Spieth is worth so much because he hits all the benchmarks agents and endorsement partners are looking for.

First is believability. No one thinks this was a fluke. They believe there are more major victories in his future.

Second is longevity. Because of his age business partners are confident he will be around for a long time, generating publicity for their products.

Third is likeability. Spieth is a nice guy with no off-the-course baggage. He’s polite, devoted to his special-needs sister and articulate.

And fourth, he won the right major in the Masters.

“The Masters is definitely No. 1 in terms of the most lucrative to win,” says Andrew Witlieb of the Legacy Agency, whose client Jim Furyk won the 2003 U.S. Open. “The whole world is tuned in.”

Good for Jordan. I just hope he doesn't get soft with all of this extra money

[gatsby47]

Furyk is available to wear and promote anything from artificial greens, to 5 hour energy drinks.  That is certainly NOT the way to go.  He has his  under armor and his titleist. I am sure he made a bonus from those   interested parties.  As mentioned, he really needs good management now.