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The BBC loses The Open as Sky Sports pay £10m a year to broadcast British Open [Daily Mail]


nevets88
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http://www.dailymail.co.uk/sport/golf/article-2933760/BBC-lose-Open-Sky-Sports-pay-10m-year-broadcast-golfs-crown-jewel.html

Quote:
Deal ends the BBC's 59-year ownership of the Open broadcast rights

The BBC will host their last Open Championship at St Andrews in July

Match of the Day was seen as more of a priority by the BBC

The contract will be announced by the sport’s ruling body, the R&A;, early next week and will end the BBC’s 59-year ownership of the rights after the next tournament at St Andrews in July. The BBC are likely to keep a highlights deal but that is a consolation prize.

They have been resigned to losing The Open to Sky for some time and prioritised saving Match of the Day, for which they will pay £204m — a 13.5 per cent increase on their current deal. That was seen as better value for licence-fee payers than golf’s flagship event, which costs the BBC £7m a year.

Steve

Kill slow play. Allow walking. Reduce ineffective golf instruction. Use environmentally friendly course maintenance.

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Note: This thread is 3335 days old. We appreciate that you found this thread instead of starting a new one, but if you plan to post here please make sure it's still relevant. If not, please start a new topic. Thank you!

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