I voted #3. One of the things that make it special is the novelty of it. If every event has one it will just become another norm and take away from the original one. #16 at Scottsdale is already losing some of its luster for me. Things like that are better in the beginning when they are organic and created by fans, and then Corporate gets a hold of it and immediately thinks "hey this is cool, how can we profit off of it?" In Scottsdale, from what I understand they have stuffed as many luxury boxes around there as they can so corporations can entertain their big wigs and now its an expensive and tough ticket to get around 16. And this occurs across all sports and events in general. Just look at the NFL, in the past few years the league has started suing small business owners of mom and pop type bars for advertising that they are having a "Super Bowl Party". You can't use the term Super Bowl any more and have to refer to it with phrases like "The Big Game Party" to stay in legal compliance. Nascar was seeing huge numbers and revenue growth in the 1990s and people outside of the south along with the white collar types were starting to follow the sport and attend events. Nascar abandoned it's roots in small town southern states taking away dates from places like Darlington and closing tracks in places like North Wilkesboro and Rockingham in favor of venues in Kansas City, Chicago and the like in search of yet more growth and revenue, and since then their numbers have been in free fall. I think sometimes the "powers that be" just end up out thinking themselves instead of just enjoying their success.