Maybe this... There is much on the web these days to generate excitement in a sport, a celeb, etc... Golf, as we see it without Tiger is boring. I don't think so, but those making money off of it, DFS, PGA, Sports clothing, etc. need more more more... It isn't always about making and or supplying a good product and good service. Now things are smoke and mirror, look over here while I cheat you over there..
Call it out once in a while, ask a question or have a theory about an alternate view, i.e. question the online stability of a situation and they come out of the woodwork to protect their product..
You can get away with an article like this as long as you don't name names... What happens from the posting ? Forum Chat, and hits on there website... That is it really, nothing more... They make money on the unique visits and go back to the think pad...