PGA Tour TV Rights Deal Finalized

[iacas]

PGA Tour’s New TV Deal Indicates Value of Sports Rights Continues to Grow - The New York Times

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Golf’s current deal runs through 2021, but the tour wanted to secure an agreement sooner than that in the rapidly evolving TV and streaming landscape.

PGA Tour Strikes Massive Golf-Rights Deal With CBS, NBC and ESPN

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PGA Tour strikes new nine-year deal with CBS Sports, NBC Sports and ESPN that significantly raises the costs of televising golf to U.S. fans

Golf’s PGA Tour Gets Big Boost in TV, Streaming Rights

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The PGA Tour is getting a 75% pay bump for the rights to air its golf tournaments on television and streaming services, a sizable increase that shows the growing value of live sports.

 

[3jacker]

Quite bit costlier.  How will the networks pay for it? I can only think of 2 ways.

1. More commercials!

2. Charge more for commercials.  Which will be hard to do if networks are losing viewership due to excessive commercials.

 

I guess this can be solved by finding a new player better than TW ever was.

[nevets88]

I'm not sure what to make of this in comments section of the WSJ piece. I'm not sure if there are fewer top ranked players in regular events. But I'm not exactly keeping track.

Next NLU podcast episode is probably gonna have a field day with this, lol.

[nevets88]

Don't know how realistic these predictions are but personally for me, the purse could double and I'm pretty sure it would not influence me whether I watch or not as much as an organically competitive finish. Also, at the end of the season, I'm not really chomping at the bit to watch golf as the majors are over. But that's just me. Also these numbers are crazy.

State of the PGA Tour: Growing purses, expanded coverage good signs

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PONTE VEDRA BEACH, Fla. – The questions about coronavirus outnumbered those about the health of reigning Masters champion Tiger...

 

Quote

The purse for the Players jumped to $15 million this year, with the winner awarded $2.7 million on Sunday, and he predicted that when the new TV riches kick in, the purse of the Players would reach $25 million. The FedEx Cup, which has doubled from a season-long pot at the end of the rainbow of $35 million to $60 million as of last season (plus $10 million for the Wyndham Rewards Top 10), also will receive a turbo-charge.

“Perhaps $100 million or more,” Monahan said. “That’s not a commitment, but that’s, generally speaking, the kind of growth that I expect for us to see for our athletes.”

 

[Missouri Swede]

19 hours ago, nevets88 said:

I'm not sure what to make of this in comments section of the WSJ piece. I'm not sure if there are fewer top ranked players in regular events. But I'm not exactly keeping track.

Next NLU podcast episode is probably gonna have a field day with this, lol.

Yeah, but ... they have minimum number of events to play in each season, and the add-on that they didn't play the last four seasons.  Unless they have lifetime membership or veteran status, or something.

[nevets88]

I wonder how this deal is looking now, lol.